A Complete Process to Create Immersive Décors
At Universal Rocks, we specialize in delivering custom-themed environments through a two-phase process designed to bring your vision to life. From concept development to final delivery, our team ensures every detail is carefully crafted to meet your unique requirements.
Initial Consultation
Laying the foundation for immersive design success
Every project begins with an in-depth consultation to understand your vision, technical needs, and environment. We take time to assess the purpose, scale, and functional goals of the project — ensuring all stakeholders are aligned from the start.
During this phase, we:
➜ Analyze your expectations, timeline, and constraints
➜ Identify key technical and aesthetic priorities
➜ Evaluate site-specific conditions (climate, accessibility, regulations)
➜ Define the project scope, deliverables, and initial milestones
This initial step creates a clear framework for everything that follows — setting the stage for a successful themed construction process.
Design & Prototyping
From creative vision to engineered precision
Once the project scope is defined, our design team translates your ideas into tangible solutions through an iterative and collaborative process.
Phase 1 – Conceptual Design & Feasibility
We begin by exploring layout options, visual direction, and structural possibilities. Through volumetric studies, sketches, and 3D models, we test the viability of your concept in the real world. We also evaluate:
➜ Structural loads and geotechnical implications
➜ Water flow (for water features) and integration with filtration systems
➜ Safety regulations, code compliance, and local standards
➜ Preliminary cost estimates based on the selected concept
Phase 2 – Material Research & Prototyping
We produce physical mock-ups and material samples, especially when using custom finishes or textures like faux rock, naturalistic concrete, or painting. These allow you to visualize the look and feel of the final product and to make informed decisions. This phase also helps refine technical details like:
➜ The textures and pigmentation
➜ The application techniques (e.g., shotcrete, hand carving)
➜ The resistance and durability in specific site conditions
Phase 3 – Technical Design & Execution Planning
Once the concept is validated, our engineering team develops full technical drawings and detailed execution plans, integrating structural elements, anchoring systems, and interface with existing infrastructure. A detailed budget and project timeline are finalized here.
On-Site Construction & Artistic Finishing
From precision to emotion: building and sculpting immersive spaces
With plans finalized, we bring your project to life on site — combining expert construction with outstanding artistic detail. This stage merges technical execution and artisanal craftsmanship to create themed environments that are both structurally sound and visually captivating.
On-Site Execution
Our skilled field teams — or your local contractors under our supervision — begin the physical build with rigor and control.
This includes:
➜ Site preparation and safety coordination
➜ Installation of structural support layers and first volumetric shapings
➜ Application of sprayed concrete (shotcrete), adapted to project needs
➜ Real-time issue resolution and last-minute site adaptations
Each step is subject to strict quality control to ensure alignment with technical standards and design specifications.
Finishing Touches & Thematic Detailing
(when details also make the difference)
Once the structure is in place, our sculptors and painters step in — not just as technicians, but as artists. Their mission: to bring the project’s visual identity to life with texture, color, and emotion.
This phase includes:
➜ Expert hand-sculpting, shaped to match the desired style and natural flow
➜ Custom paintwork, from organic tones to bold architectural effects
➜ Surface treatments, waterproofing, and protective sealing
Every project receives individual attention from our senior artisans, ensuring that the final result reflects the creative intent and offers a durable, immersive experience for years to come.
From structure to storytelling, this is where themed construction becomes unforgettable.
Project Handover
Delivery with peace of mind
Once the project is completed and approved, we hand it over with all the necessary documentation and guidance for long-term performance.
Our goal: to deliver a turnkey environment that performs as beautifully as it was envisioned – now and for years to come.
At Universal Rocks, our expertise in sprayed concrete is at the heart of what we do. This advanced technique allows us to create highly realistic and durable structures — from rock formations and waterfalls to caves, façades, bridges, and artificial rivers.
The process begins with the assembly of detailed secondary and tertiary frameworks, carefully tailored to the specific geometry and purpose of each project. Once in place, we apply a thixotropic mortar — a specialized, high-performance mix — using high-pressure spray equipment directly on-site.
While the concrete is still fresh, our artists and technicians step in to sculpt and texture the surfaces by hand, shaping naturalistic contours or architectural forms with precision. Every detail is modeled to reflect the design intent and ensure visual authenticity.
To bring the surfaces to life, we enhance them with custom patinas and layered finishes, creating color variations and textures that blend harmoniously with their surroundings. This sculpting-painting duo is a key signature of our work — a fusion of structural mastery and artistic expression.
Beyond aesthetics, sprayed concrete offers major advantages:
It supports complex shapes and tight spaces,
Simplifies connections with existing structures,
And delivers a monolithic, seamless result built to last.
Whether we’re crafting an immersive themed landscape or a striking architectural element, sprayed concrete gives us the flexibility, efficiency, and durability to deliver exceptional, tailor-made environments.
Our Expertise: Advanced Sprayed Concrete Technology
Explore the results of our unique approach
Ready to start your project? Let's talk now
Before it's carved, it starts with a question.
